Anyone with even limited knowledge of San Antonio knows that this week is the week many have been waiting for all year. Visitors from far and wide plan to make their way to the city and link up with the locals for 10 days of music, art, food, and celebration. That’s right folks: It’s Fiesta time.
Fiesta is special to many San Antonians, but it holds a special place in the heart of the San Antonio Chamber of Commerce, because the Chamber was instrumental in its inception as far back as the early 1900s, long before it grew into the cultural behemoth it is today. In 1911, the Chamber started the Fiesta Association, which is now known as the Fiesta San Antonio Commission – the organization that manages and organizes Fiesta each year. As you can imagine, Fiesta remains a great source of pride for the Chamber’s leadership, staff, and members every single year.
Your Chamber is still directly responsible for kicking off Fiesta every year, with the ceremonial cutting of the ugly tie. For the unaware, Chamber staff have an annual competition for who can present the ugliest necktie. The winning tie, determined by a vote by staff, is worn by the Chair of the Chamber’s Board and ceremoniously cut with giant scissors to officially begin Fiesta.
This year, Assistant Vice President of Public Policy Martin Gutierrez’s race car tie won. Chair Paula Gold-Williams, President & CEO of CPS Energy, proudly wore the tie as it was snipped in two last Thursday by King Antonio XCVII (Roger C. Hill III).
At its core, Fiesta is made possible by people like you: Families and young people, military veterans and healthcare professionals, longtime residents and new arrivals. Fiesta is a complete picture of the vibrant lifeblood of this city, sung from the mountaintops for the rest of the world to see.
Fiesta is also highly successful by the numbers. Events and subsequent tourism generates more than $340 million each year for the city and its people. Plus, money raised by official Fiesta events benefits non-profits and military organizations in our community. Having this much fun for a good cause has never been easier.
Whether you compulsively collect the medals, focus on the historical significance of the activities, or just enjoy having a day off from work and school for Battle of Flowers parade, Fiesta has something for everyone in San Antonio.
Your Chamber is proud to continue the Fiesta tradition in 2019, by participating in parades and receptions, and hosting exciting events, like Tuesday’s Tech Trek. Fiesta is a labor of love for your Chamber and something each and every staff member looks forward to.
So, if you haven’t already, don your flower crown, get your chicken on a stick, and go collect those medals. Viva Fiesta and Viva San Antonio!